Cambridge Healthtech Institute’s 9th Annual

Coverage and Reimbursement for Advanced Diagnostics

Latest Developments in the Dx Reimbursement Landscape

August 25 - 26, 2020 ALL TIMES EDT

Achieving commercial success for an IVD product or an LDT assay is becoming progressively more difficult in the current healthcare environment. The combination of tightening budgets and the launch of a large number of expensive molecular tests creates complications for payers to respond in traditional ways. Prior authorization and product registration require IVD companies and laboratories to deliver additional information from clinical trials and real-world data sources, which in many cases require application of AI. It is important to stay informed and current in the rapidly changing environment in order to achieve commercial success. Cambridge Healthtech Institute’s 9th Annual Coverage and Reimbursement for Advanced Diagnostics conference will provide its participants with a unique opportunity to discuss winning strategies with public and private payers as well as with their peers who are working on similar tasks.

Tuesday, August 25

COVID LESSONS LEARNED & OTHER HOT BUTTONS

Zach Hochstetler, Director, CPT Editorial & Regulatory Services, American Medical Association
9:25 am PANEL DISCUSSION:

Hot Button Issues in Dx Reimbursement

Panel Moderators:
Danielle Scelfo, Vice President of Market Access and Health Policy, Care Dx
Ester Stein, Director, Corporate Reimbursement, Government Affairs, Abbott Laboratories
Panelists:
Jim Almas, MD, Vice President and National Medical Director, Clinical Effectiveness, LabCorp
Marc Hartstein, Principal, Health Policy Alternatives Inc.
Julie Khani, President, American Clinical Lab Association
10:30 am Coffee Break - View Our Virtual Exhibit Hall

CMS UPDATE

10:50 am Demystifying Molecular Diagnostics Coverage and Reimbursement in Medicare: MolDx
Gabriel Bien-Willner, MD, PhD, Medical Director, MolDx, Palmetto GBA
11:10 am How MolDx and CMS Make Coverage Decisions
Bruce Quinn, MD, PhD, Principal, Bruce Quinn Associates LLC

Innovative diagnostics labs depend on coverage decisions, especially from Medicare. But how are they really made? Understand how CMS drafts and finalizes national decisions (NCDs), and successful and unsuccessful approaches to public comment. For the MolDx program, we analyze recent local decisions (LCDs), assess how to make effective comments, explain how LCDs are revised, and what timelines to expect. We also assess how long it takes MolDx LCDs to be adopted across the 29 states in the MolDx program, and how their Master Edit File works.

11:30 am LIVE Q&A:

Session Wrap-Up

Panel Moderator:
Bruce Quinn, MD, PhD, Principal, Bruce Quinn Associates LLC
Panelists:
Gabriel Bien-Willner, MD, PhD, Medical Director, MolDx, Palmetto GBA
Zach Hochstetler, Director, CPT Editorial & Regulatory Services, American Medical Association
11:50 am Session Break
12:15 pm Lunch Break - View Our Virtual Exhibit Hall

MAKING REIMBURSEMENT A STRATEGIC PRIORITY

12:45 pm CO-PRESENTATION: Making Reimbursement a Strategic Priority
Shaun O'Neil, MBA, Chief Commercial Officer, PAVmed Inc. and Lucid Diagnostics
John F. Warren, Owner, Gettysburg Healthcare Consultants

The diagnostics industry has continued to evolve at a breakneck pace. Payer reimbursement models are advancing as well. Hear from two industry experts about how payers, particularly Medicare, are changing the way that diagnostics are paid for, and learn why developers need to incorporate a sound reimbursement strategy into their product commercialization plans.

Shivang Doshi, Executive Director, Boston Healthcare

The increasing complexity of cancer care and accelerated approvals of targeted and immuno-oncology therapies has shifted CDx testing from a one test-one drug approach to a next-generation sequencing (NGS)-based multi-gene approach. Despite recent improvements, coverage and reimbursement remains fragmented and challenging for NGS testing.

1:50 pm LIVE Q&A:

Session Wrap-Up

Panel Moderator:
John F. Warren, Owner, Gettysburg Healthcare Consultants
Panelists:
Shaun O'Neil, MBA, Chief Commercial Officer, PAVmed Inc. and Lucid Diagnostics
Shivang Doshi, Executive Director, Boston Healthcare
2:10 pm Refresh Break - View Our Virtual Exhibit Hall

STRATEGIES TO SATISFY EVIDENTIARY REQUIREMENTS

2:30 pm Launching New Tests: Setting Up for Success by Assuring Coverage and Reimbursement
Jim Almas, MD, Vice President and National Medical Director, Clinical Effectiveness, LabCorp

The current paradigm for coverage and reimbursement involves seeking a code and seeking reimbursement from government payers, and then transitioning to the commercial and managed care settings. This paradigm is not an optimal framework to achieve value-based reimbursement for advanced diagnostics. This presentation will explore other options for seeking more reasonable reimbursement for advanced diagnostics. It will also discuss the evolving history of seeking reimbursement in a pandemic, and focus on coverage and reimbursement for tests for the diagnosis of COVID-19.

2:50 pm

Co-Presentation: Partnering to Rethink Real-World Data Development: Why Payers and Diagnostics Companies Should Come Together Early in Commercial Planning

Matthew Tucker, Director, Enterprise Strategy and Innovation, Highmark Health
Hannah Mamuszka, Founder & CEO, Alva10

In order to create market pull for diagnostics for the benefit of all stakeholders in healthcare, payers and diagnostic developers need to work together to come to agreement on key principles around clinical validation, clinical utility and economics. Early engagement allows for clarity for both parties, creating partnerships instead of the usually adversarial relationships.

Key discussion points to be addressed:

  • How do you define what ‘enough data’ is?
  • How do you determine the ‘right data’?
  • How do you get early payer stakeholder engagement?
3:10 pm LIVE Q&A:

Session Wrap-Up

Panel Moderator:
Hannah Mamuszka, Founder & CEO, Alva10
Panelists:
Jim Almas, MD, Vice President and National Medical Director, Clinical Effectiveness, LabCorp
Matthew Tucker, Director, Enterprise Strategy and Innovation, Highmark Health
3:30 pm Happy Hour - View Our Virtual Exhibit Hall
4:00 pm Close of Day

Wednesday, August 26

ACHIEVING REIMBURSEMENT SUCCESS IN THE ERA OF PRECISION MEDICINE

9:00 am

Chairperson's Remarks

Joseph Ferrara, President & CEO, Boston Healthcare
9:05 am The Reimbursement Outlook for Liquid Biopsy: Liquid Gold or Fool’s Gold?
Mark Hiatt, MD, MBA, MS, Vice President, Medical Affairs, Guardant Health

Liquid biopsy represents a revolution in cancer care, precipitating seismic paradigm shifts: (1) from tissue- to liquid-diagnosis; (2) from single- to multi-gene panels; (3) from tumor-specific to tumor-agnostic diagnosis and treatment; and (4) from late-stage detection to screening. The acceptance (and consequential reimbursement) of liquid biopsy will depend upon these pivotal transitions in thought and technology.

Joseph Ferrara, President & CEO, Boston Healthcare

The testing paradigm in precision oncology is growing increasingly complex, including multi-gene, multi-modality approaches. Add to this the considerations of clinical, policy, and funding stakeholders and geographic variability in test access, and routine companion diagnostic testing becomes a goal that often takes too long to reach. The talk outlines typical barriers encountered, and some key planning and mitigation approaches that biopharmaceutical and diagnostics companies can take to meet key commercial implementation challenges in precision medicine.

9:50 am

NGS-Based Companion Diagnostic Access

Maude Champagne, Associate Director, Market Access Strategy, Illumina

Access and reimbursement are key factors in a successful diagnostic product go-to-market strategy. For a companion diagnostic, the complexity increases based on the pharmaceutical partner(s)’ drug access timeline, regulatory considerations, and fast changing or opaque in-country diagnostic access framework. This session will outline some key considerations in building a roadmap for CDx access.

10:10 am

Joining Forces to Achieve Co-Commercialization Success for Drugs and Diagnostics

Panel Moderator:
Joseph Ferrara, President & CEO, Boston Healthcare
  • Aligning commercialization activities and timelines
  • Understanding global commercial dynamics and complexity
  • Best practices in establishing partnerships: Cross-industry, payers, distributors, etc.
  • Stakeholder engagement and value communication
Panelists:
Maude Champagne, Associate Director, Market Access Strategy, Illumina
Kara O’Brien, Senior Director, Global Precision Medicine Strategy, Novartis Oncology
Mark Hiatt, MD, MBA, MS, Vice President, Medical Affairs, Guardant Health
10:30 am Coffee Break - View Our Virtual Exhibit Hall
10:40 am Problem Solving Discussions - View Our Virtual Exhibit Hall

BREAKOUT 4: Reimbursement Issues with COVID-19 Testing

Ester Stein, Director, Corporate Reimbursement, Government Affairs, Abbott Laboratories
Jim Almas, MD, Vice President and National Medical Director, Clinical Effectiveness, LabCorp

BREAKOUT 5: Working with CMS Contractors

Gabriel Bien-Willner, MD, PhD, Medical Director, MolDx, Palmetto GBA

PLENARY KEYNOTE SESSION

11:10 am

Organizer's Opening Remarks

Christina Lingham, Executive Director, Conferences and Fellow, Cambridge Healthtech Institute
11:15 am

Ultrasensitive SARS-CoV-2 Protein Assays for Precision Clinical Decisions

 

David Walt, PhD, HHMI Professor; Hansjörg Wyss Professor of Biologically Inspired Engineering, Harvard Medical School; Professor of Pathology, Department of Pathology-Brigham and Women’s Hospital; Core Faculty, Wyss Institute for Bioinspired Engineering, Harvard University

We have developed ultrasensitive single molecule assays for multiple relevant SAR-CoV-2 proteins that can detect both active virus and prior infection. The assays have been tested in thousands of individuals, including patients and healthcare workers and exhibit exceptional sensitivity and specificity. Additionally, we have followed these protein concentrations over time during the course of disease in many patients and can predict outcomes based on the dynamics of the protein responses.

 

11:40 am PANEL DISCUSSION :

Lessons Learned for Diagnostic Testing During the COVID-19 Pandemic

Panel Moderator:
Susan Hsiao, MD, PhD, Assistant Professor, Pathology and Cell Biology, Columbia University Medical Center
  • Supply chain challenges
  • Navigating and validating multiple platforms
  • Reimbursement
  • Value of distributed testing
  • Value of tests available: PCR vs. antigen vs. serology
  • Developing sustainable testing protocols
Panelists:
Alex Greninger, MD, PhD, MS, MPhil, Assistant Professor, Laboratory Medicine, University of Washington
Jordan S. Laser, MD, Medical Director, Department of Pathology and Laboratory Medicine; LIJMC; Associate Medical Director, Core Laboratories; Director, Division of Near Patient Testing, Northwell Health; Associate Professor, Donald and Barbara Zucker School of Medicine at Hofstra/Northwell
David Walt, PhD, HHMI Professor; Hansjörg Wyss Professor of Biologically Inspired Engineering, Harvard Medical School; Professor of Pathology, Department of Pathology-Brigham and Women’s Hospital; Core Faculty, Wyss Institute for Bioinspired Engineering, Harvard University
Charles Mathews, Principal, ClearView Healthcare Partners
12:30 pm Fireside Chat
Panel Moderator:
Charles Mathews, Principal, ClearView Healthcare Partners
Panelists:
Sara Brenner, MD, MPH, Associate Director for Medical Affairs; CMO, In Vitro Diagnostics, Office of In Vitro Diagnostics & Radiological Health (OIR), Office of Product Evaluation & Quality (OPEQ), Center for Devices & Radiological Health (CDRH), U.S. Food & Drug Administration
12:55 pm Lunch Break - View Our Virtual Exhibit Hall
1:25 pm Close of Coverage and Reimbursement for Advanced Diagnostics Conference